Presentations have become an aspect of life that we cannot avoid. Whether for business or college, at some point you will be at the center of the stage talking to an audience about a topic of interest. We all know that public speaking can fill even the most difficult men and women with a feeling of dread. We have all seen people get nervous while giving a presentation. However, despite the fears that may surround the presentations, they can actually be pleasant. It is a great opportunity to develop self confidence.

Presentation Types

Informative presentations

It is one of the most common types of presentation. The purpose of this is to convey information on a general topic to educate the audience. Like a university lecture that explains a specialized topic or a staff member of a company reporting on their latest campaign, we all have experience with these types of presentations. Information is power and informative presentations can have a big impact. For this style, we should try to explain the subject in detail, but not to the point where we bore people.

Persuasive presentations

The goal of a persuasive presentation is to inspire a change in the audience's beliefs, attitude, or behavior. The key to this type of presentation is not to be aggressive. By conveying key information and facts about situations or issues, and then allowing people to make their own informed decisions is the best way to carry out this persuasive production. But keep in mind that nobody will listen to someone too anxious when speaking on a subject, so the key message must be given with equanimity.

Instructional Presentations

These can range from step-by-step guides to showing some methods that are carried out to achieve a final objective. The goal of these is to get your audience to imitate your behavior to achieve the same goal. Specific instructions and orders will cover a topic in its entirety. Instructional presentations are essentially a step-by-step guide that enables the audience to understand its logic and how to reach a final goal.

Tribute presentations

Tribute and award presentations are exactly that: paying tribute to a person or thing. Highlighting its best points and showing the most memorable moments, the tribute presentations are quite similar to the celebrations. This style should be a positive experience. Celebrating any chosen person theme through images and a speech.

Keys to make a good presentation

Choose the design assistant

There are many types of presentations. Knowing the objective and purpose of it is key to determine what type of presentation we should make. Are we trying to educate an audience, inspire a crowd, or sell a product? Once we are clear on our goal, we can start planning the perfect submission process. The type of presentation should be strongly related to the goal you want to achieve. You must set your goal and then find a way to get there! Now that you know what kind of presentation is right for you, you can start creating content for it.

How to start a presentation

You have decided on the purpose and objective of your presentation and are ready to start with the content. If you make a presentation on a certain topic, chances are you already know something about that topic, so what do you do with that information?

Investigate on the topic

Whether you're an industry expert or talking about something you don't know much about, it's important to research the topic. With each passing day comes an opportunity to gain new information. Whether it's a scientific breakthrough or a celebrity breakup, it's important to have the latest information available so you're as up-to-date as possible. You must provide people with the latest facts and figures.

To be passionate

Have you ever seen a salesperson who seems bored while talking to potential customers? Chances are they probably won't succeed. If you are lucky enough to talk about a topic that interests you, great! But if not, you have work to do. Find an aspect of a topic that you find interesting and talk about it. Once you find your rhythm, everything comes together.

Build the Presentation

Now is the time to start building your presentation. To do this, you will need to know how to make an effective powerpoint presentation. Take your time to do this, you don't want to rush the visuals in the presentation. You might even consider including something like an infographic or a video. This is your chance to be creative! Make a list of these points and check which ones are more appropriate to better describe the topic. Arrange them in the most logical flow and you're ready to write your script.

How to create slides to inspire engagement

Slides are one of the most important elements for the presentation. These are visual aids that reinforce the message being delivered. They are a visual representation of the chosen theme. Neglected slides equate to lost audience.

Create a color scheme

You can choose the color palette and style of the slides. So play around with the tool you are using and choose a theme that matches the theme and mood, or even better create your own theme. If you are not sure which color scheme to choose, there are many online resources that can help you discover which colors complement each other.

Videos for presentations

Videos and images are a natural combination when trying to create a great presentation. Using a video or image to give context or explain the topic is a way to convey the message effectively without wasting time explaining it yourself. If you are using a video in a presentation, make sure it is properly embedded in the slides or that the venue has wifi, this eliminates the awkward situation where everyone expects a video to play and it doesn't happen.

The Golden rule

This rule is quite simple: it is recommended that there should be no more than 10 slides. You can say everything you need while minimizing the number of slides you need. With that in mind, a presentation should be no more than 20 minutes. Unless you are a keynote speaker at a major event, just over 20 minutes is excessive. Finally, don't use a font size less than 30. Let the people on the back see, too. This rule is used worldwide and is proven to help create positive presentations.

Data presentation

How to create a connection with your audience

All of the preparation work is done to help you present not only the information, but also yourself. The audience is there to listen, but you should know that they will also criticize. Impress without being too smart or looking too silly. From the first moment, you must have the audience on your side and bring them into your world. The best way to do this is to capture their attention with something they relate to. By matching the content to the experience and atmosphere of the room, you will ensure that the relationship is built on a stable foundation. If possible, you could link the topic to an aspect of life that everyone has experience with.

How to give a presentation at university

The university offers many opportunities for individual or group presentations. Most courses assign a percentage of their module's overall result to class presentations. The important thing for this situation is that the content is relevant. View the audience as your allies, not their enemy. Since this leads to a rating, you must be presentable and professional, know all the information, and be ready to answer some questions.

Video Call Presentation

Remote computers and working and studying from home are becoming more common. With this in mind, keeping up with what's happening is the new challenge we face. Screen Sharing allows users to present their slides on the screen while also being present to answer questions. This provides everyone with the information they need to understand the situation and move on.

Group efforts

Not all situations require a person to speak fully. Although logistically it may be easier to have a single person to make the presentation, they may not have the same level of knowledge on a particular topic as another team member. This type of presentation allows each member to talk about the party for which they are responsible. This way, if someone asks a question, there is no confusion about the answer because the right person is available to answer.


Presentation methods have evolved with changes in technology. Gone are the days when someone stands on a podium with paper kingdoms and passes point by point until the end finally comes. Now we have many different ways to present: you don't even have to be in the room while you do it. The possibilities in the way it will be presented have also varied a lot and you can be innovative as you wish by just making a few small changes to create a great presentation. At We will help you throughout the process of developing your thesis, from the choice of the title to your defense. We are here to fulfill your dream.

Bibliographic References

Álvarez, G. (2011). El arte de presentar, Cómo planificar, estructurar, diseñar y exponer presentaciones. Barcelona: Gestión 2000, Grupo Planeta..

De Vega Luna, A. & De la Fuente, E. (2011). El Arte de la Presentación. 1ra. Ed. México: Presentaciones Artesanas.

Duarte, N. (2011). Arte y ciencia parrafear presentaciones convincentes. 1ra. ed. Barcelona: Random House Mondadori.

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